Most homes are bad products. Built top-down — plot defines shape, shape dictates floor plan, floor plan decides the rooms — with a compromise baked into every step.

Good products start inside out: what do you actually want to do in this room? Sketch out how you live, draw rooms for it, stitch them together, put a building around them, then find a plot that fits.

This might be a naive perspective on the construction industry — but hey, a guy can dream, can’t he?